speciality shop retailing

Introducing the 4th Edition of “Specialty Shop Retailing”

“The updated edition of Carol Schroeder’s highly regarded Specialty Shop Retailing is a reference all shopkeepers should read and then keep on their bookshelf. Whether you are just opening a shop or are an experienced retailer, this book provides sound business advice and the tools you need to deal with the challenges of brick-and-mortar independent retailing in the 21st century.”
-Caroline Kennedy, former editor-in-chief of Gifts and Decorative Accessories

Watch a short interview with Carol “Orange” Schroeder here:

 … Read the rest

speciality shop retailing

Debi Ward Kennedy reviews “Specialty Shop Retailing”

Visual merchandiser Debi Ward Kennedy wrote this about the new edition of Specialty Shop Retailing in her blog: “The wealth of information within the pages will be of help to every retailer – from those who’ve grown up to take over a venerable family business to the entrepreneurial generation striking out to make their own mark. … Read the rest

OrangeTree

Orange’s retail Bible gets its fourth edition

Barry Adams | Wisconsin State Journal
Feb 22, 2018

Carol “Orange” Schroeder became enamored with retailing during her junior year of college when she spent a year in Copenhagen.

The Denmark city was filled with specialty shops selling colorful handcrafted items, furniture, candles, flowers and other wares and staffed by owners and employees who offered friendly service.… Read the rest